Reporting process of corporate social responsibility and greenwashing

The paper presents the problems of misleading issues arising from the application of greenwashing by many companies in the case of CSR (Corporate Social responsibility)(reporting. There is in the paper a description of many issues related to CSR reporting, greenwashing and its forms, and there is also an analysis how to deal with greenwashing phenomenon. The problems of greenwashing are very widespread nowadays and have the form of misguided, unsubstantiated greenwash or greenwash noise. The purpose of this publication is to present the concept of greenwashing, presenting its practice, drawing attention to the possibility of adulteration in CSR reports and to analyse the greenwashing practices to counteract the phenomenon. The limitation of greenwashing practice should include: use of reverse-greenwashing or social monitoring reports, the education of consumers on CSR, an external verification of CSR reports according to strict standards developed.